Tuesday, March 15, 2011

The List Experiment Update

On February 15 at 7:30pm, I dropped the price of my ebook The List from $2.99 to 99 cents.

It has now been that price for a month. So I'm raising the price back up to $2.99. The price change should take effect sometime tonight.

The List peaked as high as #15 on the Kindle bestseller list. It is currently at #23, and selling more than 1500 copies a day. In the 28 days it was 99 cents, it sold about 20,300 copies. It took 9 days to reach the Kindle Top 100, and has been there 20 days. Each copy sold has earned me 35 cents.

The total I earned during the 99 cent experiment was roughly $7100.

Now we'll see how long The List can stay on the Top 100, and how much I'll make in the next 28 days.

When The List hit the Top 100, I lowered the price of Shot of Tequila to 99 cents. It went from a rank of about #2400 to a rank of about #600. It turned out I was earning about the same at both ranks, so I went back to $2.99 a few days ago, and dropped the price on Disturb. Disturb was ranked around #1200. Now it's ranked at #251.

I dunno if Disturb can crack the Top 100 or not. If it doesn't by the time The List drops to #90, then I'll put it back to $2.99 and drop the price on another, better-selling ebook. I believe Origin, Endurance, or Trapped could hit the Top 100 at 99 cents.

The concept of putting items on sale has served retailers well. I'm thinking that my new sales strategy will always have one or two novels at 99 cents, and then rotate the titles monthly.

It should be fun to watch what happens for the rest of March. If The List sells 500 copies a day at $2.99 for the next seven days, I'm make as much as I did in the previous twenty-nine.

We'll see...


So I'm looking at the latest New York Times bestseller list, and their combined print and ebook bestsellers for the week ending March 5th.

John Locke and Amanda Hocking aren't on it, despite selling thousands of ebooks per day.

Neither am I.

The NYT has decided that indie book sales don't count.

On the 5th, my ebook The List was outselling Nancy C. Johnson's Her Last Letter, which did make the NYT list. Johnson is an indie (way to go Nancy!) but apparently the NYT doesn't have anyone on staff that can confirm that.

What are those people called?

Oh, yeah. Reporters.

So, am I angry at the NYT for snubbing me?

Hell, no. I'm amused.

Want to see something even more amusing?

Ain't life funny?

I'm outselling the NYT, plus I have a better star rating.

The same can be said about Slingo. And let's be honest. When it comes to integrity, Slingo also has the NYT beat.

Anyway, I don't want this blog to be about how stupid, backward, and ultimately irrelevant the NYT has become.

I don't want to waste my time raging against a dinosaur who continues to ignore the fact that the meteor has already hit the earth.

I don't need to have my name appear on a faulty, bullshit bestseller list to feel good about myself or my accomplishments, and I don't need recognition from a bunch of morons who would rather try to maintain the fading status quo than report the truth.

Instead, I would like to post a bestseller list of my own.

There are quite a few popular newspapers in the USA. Newspapers that sell many, many copies.

Here is Joe's Top 10 List of Bestselling Newspapers

1. USA Today (Arlington, Va.) 2,528,437
2. Wall Street Journal (New York, N.Y.) 2,058,342
3. Times (Los Angeles) 1,231,318
4. Post (Washington, DC) 960,684
5. Tribune (Chicago) 957,212
6. Daily News (New York, N.Y.) 795,153
7. Inquirer (Philadelphia) 705,965
8. Post/Rocky Mountain News (Denver) 704,806
9. Chronicle (Houston) 692,557
10. Post (New York, N.Y.) 691,420

I love unbiased reporting, don't you?