Saturday, July 07, 2012

99 Cents

So is 99 cents a good price for ebooks? Does it devalue them? Are we in a race to the bottom where consumers will always expect cheap and free? Or are 99 cents sales smart ways to find new fans, climb up on bestseller lists, and lower rankings?

I've blogged about the race to the bottom before, and explained in detail why I believe the notion is wrong.

I've blogged about the value of ebooks, and how I discovered that low prices are best.

I've experimented with 99 cent ebooks and did well with it, hitting the Kindle Top 100 Bestsellers, then reverting the price back to $2.99 and making lots of money. I did the same thing two more times, and each time I cracked the Top 100, but didn't make as much.

Now it's a year later, and I'm trying it again. But rather than one ebook, I'm making all of my ebooks 99 cents for a limited time (as of now, until Monday July 9).

So if you wanted to stock up on Konrath ebooks on Amazon, Nook, or Kobo, now is the time.

Also, I asked my buddies Blake Crouch and Scott Nicholson to do the same thing.

Right we have over 100 titles at 99 cents.

Feel free to buy lots, tweet it, tell your friends and family. If an ebook isn't 99 cents, try waiting a few days. Some titles haven't switched to the new price yet.

When the sale ends, I'll be blogging about how many ebooks I sold, and if it was worth it.

Until then, here are some links:

J.A. Konrath

Blake Crouch

Scott Nicholson